In 2023, I collaborated with Visit Williamsburg to share the region’s rich history, culture, and charm. Starting with a visit to highlight their interactive storefront experience in Washington, DC, I then ventured to Williamsburg, VA, where I captured the area’s unique appeal through engaging Instagram Reels, Stories, and a carousel post. The campaign featured a photo gallery of 5 images for the destination’s use, sparking incredible audience engagement. My content conveyed the best of Williamsburg, leaving a lasting impression and inspiring travel enthusiasts to experience this historic destination.
Post Performance
- 191,385 Accounts Reached
- 218,659 Reel Plays
- 4,024 Likes
- 2,000 Saves
- 1,895 Shares
- 94 Comments
Post Performance
- 6,542 Accounts Reached
- 370 Likes
- 85 Saves
- 19 Shares
- 48 Comments
Post Performance
- 63,691 Accounts Reached
- 75,589 Reel Plays
- 1,071 Likes
- 579 Saves
- 444 Shares
- 27 Comments
Kind words from my client:
“I worked closely with Emily on behalf of Visit Williamsburg and she was a wonderful, detail-oriented partner. We hosted her in the destination for a Familiarization Tour during the springtime and she was eager and excited to explore all the destination had to offer. Not only was she ready to hit the ground running at each itinerary stop, but the content she produced was stunning and high-quality, boasting a sense of place and demonstrating a passion for finding the uniqueness in each place she visited. Aside from creating dynamic short-form video content and beautiful imagery, her followers are extremely engaged and appreciated her recommendations for a future trip. From contracting to trip planning and content revisions to brainstorm calls, Emily was very collaborative throughout our partnership and I’d love to partner with her again in the future.”
- Skye Flory, Connelly Partners
